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Animal welfare is an area of particular attention for the Moncler Group. As outlined in the Supplier Code of Conduct and confirmed within the Raw Material Manual, all partners are required to comply with current animal health and welfare regulations and to adhere to strict protection standards covering every phase of animal treatment.
In particular, suppliers must ensure compliance with the “Five Freedoms” for farm animal welfare: freedom from hunger and thirst; freedom from physical and thermal discomfort; freedom from pain, injury and disease; freedom to express species-specific behaviors; and freedom from fear and distress.
The Code requires suppliers to take all necessary measures to protect the behavioural, biological and emotional needs of animals, safeguard biodiversity in sourcing ecosystems, and provide the provenance of animal-derived materials.
The Group is also committed to not using materials derived from endangered species according to the CITES Convention (Convention on International Trade in Endangered Species of Wild Fauna and Flora).
Down
Down is one of the most important raw materials for Moncler. All suppliers are not only required to meet the highest quality standards, but also to act responsibly and with full respect for animal welfare.
To protect animal welfare, Moncler requires and verifies that its down suppliers comply with the strict requirements laid down in the Moncler Technical Protocol called DIST (Down Integrity System & Traceability), available on the page dist.moncler.com, and verifies that they do so. The DIST Protocol, first implemented in 2015, regulates methods of breeding white geese, the traceability, and technical quality of down. Moncler only purchases down that has obtained DIST-certification.
Among the basic requirements that must be respected across the entire supply chain include the following:
• down must be exclusively sourced from farmed white geese and as a by-product of the food chain;
• no form of live-plucking or forced feeding is permitted.
The protocol, drafted taking into consideration the peculiarities of the Moncler’s supply chain, is the result of open and constructive dialogue within the scope of a multi-stakeholder forum set up in 2014, which considered the expectations of the various stakeholders to ensure a scientific and holistic approach to the topic of animal welfare and product traceability. The forum, chaired by a professor of Management at the Ca’ Foscari University of Venice with specific knowledge and expertise in sustainability issues, consists of Moncler people, experts from the Department of Veterinary Medicine of the University of Milan, the Polish National Institute of Animal Husbandry Koluda Wielka, Compassion in World Farming (a non-governmental organisation dedicated to the welfare of farm animals), representatives from certification and consulting companies (SGS, Control Union, IDFL and KPMG), and, starting in 2023, following the inclusion in the DIST protocol of specific modules on human rights and environmental compliance, representatives of the International Labour Organization. From the belief that dialogue is a source of improvement, Moncler organized the eleventh multi-stakeholder forum in February 2025. At the forum, the results of the certification process and any future developments were discussed.
The DIST Protocol assesses animal welfare
from an innovative perspective. In addition to the traditional approach that focuses on the environment in which the animal lives (in terms of availability of food and water, adequate space for movement, etc.), the Protocol, in line with the European Commission guidelines, also assesses welfare by carefully observing the animal through the so-called Animal-Based Measures (ABMs)1. ABMs allow a direct assessment of an animal’s condition, by observing how geese respond to the different factors of the environment in which they live (outcome approach). The DIST Protocol features nine ABMs, including among other those designed to identify unusual behaviours or aspects such as plumophagia2, dislocated or broken wings, feather irregularities and abnormal beak colour. These situations can be associated with environments in which welfare of geese is compromised by various factors, including high animal density, inadequate diet, lack of pasture or inappropriate animal management.
Another important, innovative indicator introduced in the Protocol is the evaluation of the human-animal interaction through the response to a specific test (the HAR test, Estep and Hetts, 1992).
All down suppliers must strictly comply with the Protocol’s requirements to ensure raw material traceability, animal welfare and the highest quality at every link of the down supply chain.
To verify compliance with the principles set out in the Protocol, Moncler constantly carries out strict field audits throughout its almost entirely vertically integrated down supply chain. The down supply chain includes different types of entities: farms; slaughterhouses where animals are mainly slaughtered for meat production and where down is subsequently collected; and companies responsible for washing, cleaning, sorting and processing the raw material. Façon manufacturers who realise the finished products downstream the down purchasing process also have to be taken into account.
To ensure the utmost impartiality of audits:
• audits are commissioned and paid directly by Moncler and not by the supplier;
• the audit and certification process is carried out by a qualified third-party entity, whose auditors are trained by veterinarians and zootechnicians of the Department of Veterinary Medicine at the University of Milan;
• the certification authority is in turn audited by another accredited external certification body.
In particular, in 2024, 210 third-party onsite audits were carried out, verifying all entities in the supply chain. Where auditors found minor non-compliances, farms were required to take timely corrective action before obtaining certification. No cases of live-plucking of animals or forced-feeding were found during audits at any farm.
To transparently communicate the Company’s commitment in this area, a tag indicating “DIST-certified down” is included in all Moncler’s jackets. This important result was achieved by extending down traceability according to DIST Protocol across the entire supply chain, all the way through to the finished product.
In order to promote constant improvement, Moncler is committed to involving and raising awareness within its supply chain, including through training activities. In this regard, in 2024, training on the traceability procedure continued for façon manufacturers of outerwear and knitwear. In addition, several online training sessions were conducted in
2024 with the auditors of the third-party specialised firm that conducts on-site audits focusing on the requirements present in the new modules on human rights and environmental compliance.
The DIST Protocol is a stringent and innovative document and is intended to remain so. This is why it is constantly evolving and is subject to periodic review through the multi-stakeholder forum. However significant these results may be, Moncler has no intention to stop there. Rather, it is determined to continue to strive to promote increasingly ambitious standards, while welcoming the insights provided by stakeholders.
Stone Island is also committed to ensuring that the down used in its products is obtained in a manner respectful of animal welfare. Since 2019, the Company has only used duck down certified according to the Responsible Down Standard (RDS) protocol. The standard aims to ensure that the down used comes from farms that protect animal welfare throughout the production chain and full traceability of certified materials. In particular, since 2023, all Stone Island products containing down are labeled with the RDS logo and certification information according to the standard guidelines. In addition, since 2023, all suppliers in the RDS-certified down supply chain have been subject to third-party audits to ensure compliance with the Group’s new human rights and environment modules.
Fur
Moncler Group, by adhering to the Fur-Free Retailer Policy, has committed to not using animal fur in all its collections. The word “fur” refers to any skin with hair from animals raised or caught in the wild exclusively or primarily for their fur, for example fox, mink, coyote, finn raccon, ermine, rabbit, etc.
Short and long hair shearling from livestock primarily raised for meat, (e.g. calf, cow, sheep, lamb and goat) do not fall under the above definition of “fur”. To ensure that such animals are indeed a by-product of the food supply chain, the Group requires a third-party audit to be carried out on the supply chain.
The last brand Moncler collection to feature fur was the Fall/Winter 2023 collection, while Stone Island has not used fur since 2018.
As an alternative to fur, the Group also uses synthetic materials.
Wool
To protect animal welfare, the Moncler Group has also set objectives regarding the different types of wool.
In particular, with regard to merino wool, the Group has committed to purchasing only mulesing free certified merino wool from the 2025 collections, meaning wool from sheep not subjected to the practice of mulesing, which consists of removing a portion of skin around the tail to prevent parasitic infections. In the 2024 collections, approximately 93% of merino wool is made with mulesing free certified materials.
The Group has also committed to achieving a total of 70% certified wool (for example Responsible Wool Standard (RWS), Nativa or Sustainawool) by 20253. In the 2024 collections, around 70% of the wool was certified.
In addition, the Group uses only alpaca and mohair certified according to the Responsible Alpaca Standard (RAS) and Responsible Mohair Standard (RMS) respectively.
An essential activity for environmental analyses, not only concerning biodiversity, but also climate change, as well as for social assessments, is the traceability of products and production processes. This practice is holding an increasingly central role in business strategies, supporting the identification and assessment of risks, opportunities and impacts across the supply chain.
Since 2023, the Group has tracked, at regional level, over 80%4 by volume for each of the nylon, polyester, cotton and wool fabrics and yarns, in addition to the 100% traceability already achieved for down raw material since 2015. In particular, raw materials of natural and animal origin, specifically cotton and wool, were traced from the growing or farming stages, including, where applicable,
the processes of spinning, weaving, knitting, dyeing and finishing. Synthetic raw materials, specifically nylon and polyester, were traced from the spinning phase, including, where applicable, weaving, dyeing, printing and finishing processes.
Depending on the material type and the maturity of technical solutions available on the market, various activities and projects to verify the information have been explored. These include laboratory tests and certifications to ensure the reliability and robustness of the collected information. For instance, isotope tests are used for cotton materials to verify the declared geographical origin, while DNA tests are carried out for organic cotton materials to investigate the presence of genetically modified organisms (GMOs).
Finally, for materials made from recycled polyester, tests are conducted to investigate the presence of specific indicators relating to the recycled content. For certified materials (such as GOTS, OCS, GRS, etc.), suppliers are required to provide certifications and/or documents proving compliance with the required standard.
In 2024, the digitalisation and consolidation of traceability data were further enhanced through a platform managed in collaboration with a third-party entity, optimising the data collection from suppliers. The project has proven crucial in deepening the understanding of supply chain dynamics and improving the quality of primary data, enabling more accurate carbon and water footprints analyses.
NOTE
1 Animal-Based Measures are indicators that can be directly observed on animals and that assess their actual conditions in relation to their ability to adapt to specific farming environments. These measures include physiological, pathological and behavioural indicators.
2 Plumophagia is an abnormal behaviour in avian species that consists of pecking the feathers of another bird or tearing them with the beak.
3 The value considers the total weight of yarns and fabrics used for the production of the Spring/Summer and Fall/Winter 2025 collections.
4 The value is calculated based on the total weight of materials used for the production of the Spring/Summer and Fall/Winter 2024 collections.