Moncler’s goal is to pursue a sustainable and responsible development of its brand in the global luxury goods sector, in harmony and in line with the uniqueness of its heritage.

Moncler strategy is strictly related to the Group’s philosophy and values and is based on six pillars:

• Identity and unique positioning;
• A global brand without filters with the market;
• Selective expansion of the product range;
• Pursuit of direct relationships, to keep clients amazed;
• Development of the digital channel;
• Sustainable growth that creates value for all stakeholders.