One Brand, Three Dimensions
Three distinct yet complementary dimensions define Moncler’s unique brand universe: Moncler Collection, Moncler Grenoble, and Moncler Genius.
Moncler Collection
Designed to transcend seasons, trends, and generations – the brand’s signature mainline collection comprises modern icons for metropolitan lifestyles. Drawing from the brand’s elevated outdoor DNA, with a spirit designed to travel from the mountain to the city, Moncler Collection offers elegant and timeless designs, founded in function and craftsmanship.
Moncler Grenoble
Rooted in Moncler’s mountain heritage and carefully designed for performance, Moncler Grenoble is Moncler’s brand dimension made for on and off the slopes moments encompassing high performance and high style. Reinforcing the brand’s history at the forefront of technical innovation, Moncler Grenoble encompasses collections for all seasons and conditions: from skiwear to cocooning après-ski looks and lightweight layering systems for the great outdoors.
Moncler Genius
A real platform for co-creation, Moncler Genius challenges the boundaries of possibility at the intersection of art, design, entertainment, music, tech, sport, and culture going beyond fashion and beyond luxury while engaging with the world’s most inspiring minds and communities to unleash creativity at its best.
History
Values
- 01
Push for Higher Peaks
We constantly strive for better, as individuals and as a team. Inspired by our continuous pursuit of excellence. We are always learning and committed to set new standards. We are never fully satisfied.
- 02
One House, All Voices
We love to bring all voices in, letting everyone’s talent shine. We celebrate all perspectives, leverage our multiplicity and speak to every generation by letting all voices sing. We play a beautiful harmony.
- 03
Embrace Crazy
We strive for timeless brand distinction. We are unconventional and unique. We foster our inner genius and our creative edge. We bring bold dreams, crazy and apparently unreachable ideas to life, always with great rigor. We feed our energy as we believe that everything truly great was often born crazy.
- 04
Be Warm
We were born to keep people warm. We are an emotional brand. We bring the warmth of human connections into everything we do, from the things we make, to the relationships we build. We celebrate everyone’s achievements, big and small, with empathy and trust.
- 05
Create & Protect Tomorrow
We believe in a positive, brighter and better tomorrow. We are agents of real and meaningful change. We rise to and act on the social and environmental challenges the world and its societies are facing.