Founded in 1982 by Massimo Osti, Stone Island is driven by a deep culture of material research, innovation, and functionality. Each piece reflects a passion for transforming fabrics through experimentation, with over 60,000 dye formulas developed. Grounded in the study of utility and design, Stone Island redefines clothing as a fusion of research, form and function. Equipment for the real world. 

Our Purpose

Equipping the Real World  

 

We innovate but are rooted in the modern reality, with its complications, its rhythms, its wants and needs and its boundless possibilities. We make equipment for real people living in the real world. 

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  • Stone Island Main Collection

    Modern Urban Equipment

  • Stone Island Ghost

    Stealth Performance

  • Stone Island Marina

    Nautical Classics

  • Stone Island Stellina

    Urban Tech

Brand history

Stone Island was born from a fabric. In 1982, Italian designer Massimo Osti created TELA STELLA, a heavy wash, resin-printed military grade canvas that seemed an unlikely material for clothes for the modern city life. Carlo Rivetti, his bus

Our Values

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  • 01

    Self-Reliance

    We work to our own code. We are the measure of our own success. We set our own course. We are not here to please anyone but those who share our values. We are responsible for ourselves and others. We are capable. We rise to a challenge only we can set ourselves.

  • 02

    Solidarity

    We know that to be independent does not mean to be friendless. We believe in community. We recognise kindred spirits. We support others. Accept others. See the best in others. Inspire others to chart their own course and succeed.

  • 03

    Material Obsession

    We are obsessed with substance. Weight. Gravity. Grain. Texture. The material. The tactile. And the process that shape it and unlock its potential.

  • 04

    Engineering

    We are unashamedly industrial in the world of fashion. Relentlessly innovative. Deeply authoritative. Focused on producing objects that provide real utility to real people in the real world.