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The Moncler Group is committed to reduce packaging materials as well as to research and to adopt lower-impact alternatives compared to conventional solutions.
In 2021 a Manual was adopted at Group level, setting out guidelines for the selection of “preferred” materials to be used for the packaging, as well as in the elements used in the stores and shop windows, with the aim of orienting all the functions within Moncler and Stone Island that design and select such elements.
The guidelines contained in the manual are inspired by the following principles:
• reducing the amount of materials used;
• simplifying the structure of products with a view to eco-design by favouring mono-material or easily-disassembled articles to promote reuse and recyclability;
• reducing the use of virgin raw materials, especially if from fossil origin, by favouring materials from renewable sources or recycling;
• designing items that can be used for a long time, re-used and recycled;
• selecting materials that have a validated sustainability performance supported by documentary evidence and measurements, and, where possible, certified;
• using only materials that comply with the Group’s Restricted Substances List (RSL).
In recent years, the Group has launched a series of programmes to improve packaging design mainly focused on recyclability, re-usability and durability as well as on reducing the material used.
In particular, in order to promote recyclability, where possible, the use of a single material per item has been foreseen and at the Castel San Giovanni (Piacenza) logistics hub a recycling process was implemented, involving a private partner operating at the facility to ensure proper and effective management of the recycling of packaging materials. 85% of the materials used in packaging is recyclable and recycled, registering an increase compared to 2022 (83%).
With regard to reusability1 and durability, 72% of packaging intended for end clients is reusable.
The Group is committed, where feasible, to furtherly and continuously reduce year after year
the volume of its packaging in order to improve the environmental performance of its products. Among initiatives to reduce weight and materials used, in 2021 Stone Island replaced the traditional stone paper used for its shopping bags with recycled paper, resulting in a 35% reduction in the weight of each bag. At Moncler, over the years the single-use plastic packaging used for logistic transport of shoes has been eliminated, and a procedure has been introduced to optimise the amount of packaging used for the internal shipment of samples of fabric and accessories between the various company functions with consequent savings in the materials used. In addition, bands were eliminated from the Group’s logistic packaging in 2023. Lastly, from 2021, in the Moncler e-commerce website, the “Born To Protect (BTP)” packaging option, which uses fewer items and has a lower weight than the “Signature” option packaging (which in any case only uses “preferred” materials instead of conventional materials), was introduced as a the default choice. In 2023, approximately 80% of the e-commerce packaging used is BTP.
73% of the materials used in total packaging (logistics, production, for end clients and used in offices) by both Moncler and Stone Island is paper and cardboard from responsibly managed forests and 82% made of recyclable materials (3 percentage points more than in 2022).
About 14% of the materials used in the Group’s packaging is also non-conventional plastic,
which is mainly recycled. In 2023, all single-use virgin plastic from fossil origin was eliminated.
The third most used material (9%) is wood, all from recycled materials, represented mainly by logistic pallets, which by their nature are reusable.
The remaining materials include synthetic fibres, 100% recycled; natural materials; artificial
materials; and metals and other.
Despite the excellent results achieved, the Group is looking for continuous improvement. Annual R&D investment is thus allocated to explore and identify solutions with lower environmental impact than the conventional alternatives, also with the support and in collaboration with international start-ups.
Since 2022 all of the Moncler Group’s packaging for end clients has been made from “preferred” and mostly reusable materials4, made to last. In particular, all paper and cardboard come from responsibly managed forests (FSC and PEFC certification) and are made from 72% recycled materials, 6 percentage points higher than last year. Paper is mainly used for shopping bags, whose paper is
100% recycled, for gift boxes, tags and shoe boxes.
The second most used material is plastic, 100% recycled and reusable4. In particular, accessories such as the garment covers zippers and bags used in the e-commerce channel are made with recycled plastic, as well as hangers, which have been redesigned with a removable hook, thus promoting a correct recycling process.
The third most used material for packaging for end client is synthetic fibres, 100% post-consumer recycled, used for garment bags as well as for accessory.
Natural fabrics, almost entirely represented by certified organic cotton, are mainly used for all shoes bags and accessories bags used in stores.
Packaging intended for the Moncler Group end clients is 100% made with “preferred” materials.
The materials most used for the Group’s logistic packaging are paper and cardboard from responsibly managed forests (FSC and PEFC certification) and 86% made with
recycled materials.
Plastic, which represents 15% of total logistics packaging, is 84% recycled and 16%
compostable and bio-based.
In 2023, all packaging used in logistics consists only of “preferred” materials.
The impact of plastic on the environment, especially single-use virgin plastic, has become a very important issue for the planet. The Group progressively reduced the use of single-use virgin plastic from fossil origin until its complete phase out in 2023.
To date, 83% of the single-use plastic ordered by the Group consists of recycled plastic, and 17%
of compostable and bio-based plastic.
The decision to replace single-use virgin plastic with mainly recycled plastic stems from a Life Cycle Assessment conducted with Politecnico of Milan to identify the best alternative from an environmental and technical-performance point of view.
This analysis showed that recycled plastic reduces CO2 emissions by 35% and water consumption by 60% compared to virgin plastic. In addition to preferring recycled plastics, the weight of many single-use items was reduced by 10%, thus allowing a reduction in unit weight and a decrease in the use of raw materials.
All the paper and cardboard used by the Group come from responsibly managed forests.
Given their significant use, these materials are
constantly the focus of improvement projects, linked to the reduction of their use where possible and to the increase in the percentage
of recycled material.
To date, 75% of the Group’s paper is made with recycled material.
Moncler’s e-commerce channel allows a choice of two types of packaging made from low environmental impact materials:
“SIGNATURE” PACKAGING: products are presented in a reusable Moncler box, tied with a tricolour ribbon.
• The external logistics box is made of 100% recycled paper from responsibly managed forests
• The inner “Signature” box is made of paper from responsibly managed forests, of which more than 50% is from recycled sources
• The inner bags included with down jackets are
made from post-consumer recycled plastic materials
• The hangers included with down jackets are made of recycled plastic
• Last-mile delivery is done through the “UPS® carbon neutral” service for the Americas and EMEA Regions, whereas for Korea and Japan Moncler neutralises last-mile emissions through offsetting projects.
“MONCLER BORN TO PROTECT” PACKAGING: this option uses a reduced number of packaging layers, placing products in light, reusable
packaging.
• The external logistics box is made of 100% recycled paper from responsibly managed forests
• The inner bags are made from materials deriving from post-consumer recycled plastic
• The hangers are made of recycled plastic
• Last-mile delivery is done through the “UPS® carbon neutral” service for the Americas and EMEA Regions, whereas for Korea and Japan Moncler neutralises last-mile emissions through offsetting projects.
NOTES
1 This refers to the ability of a product to be used multiple times or in multiple contexts without losing its functionality, performance or quality.
2 Includes the packaging used for logistics, production, end client and office, ordered in 2023.
3 The increase in ordered volumes is primarily due to the partial integration of Stone Island logistics.
4 Designed to be used more than once by end customers.
5 The reduction in the percentage of recycled plastic is due to the introduction of compostable and bio-based plastic.
6 The increase is due to the replacement of the logistic pallets.
7 Recyclable but not through municipal collection system.
8 Composite materials that cannot be separated.
9 Packaging intended for end clients ordered in 2023.
10 Logistics packaging ordered in 2023.
11 Includes total single-use plastics ordered in 2023, not just the one used for packaging.
12 Includes the total paper ordered in 2023, not just the one used for packaging.