OVERVIEW
Moncler was founded at Monestier-de-Clermont, Grenoble, France, in 1952, by Rene Ramillon and Andre Vincent, who created the first nylon down jacket.
Over the years the brand has combined style with constant technological research assisted by experts in activities linked to the world of the mountain.
The Moncler outerwear collections marry the extreme demands of nature with those of city life.
In 2003, Remo Ruffini (currently Chairman and CEO) acquired Moncler and started a repositioning strategy: from an outerwear brand with a strong sporting vocation, to an international luxury goods brand,
without neglecting its original mountain heritage. In these 15 years, Moncler’s growth strategy has been driven by retail channel development and international expansion,
while always remaining faithful to its values of authenticity, excellence and innovation while remaining true to its heritage.
MONCLER’S STRENGHTS
• Brand identity and unique positioning
• Global presence in the most important luxury shopping destinations, in ski resorts, in department stores and in multibrands
• Significant growth opportunities in core markets, in new markets and in complementary categories
• Consolidated relationship and deep knowledge of its customers
• Strong development of the digital channels
• Focus on a sustainable business development
The Company’s history has been marked by important milestones, including the successful IPO in December 2013.
2003 Remo Ruffini acquires the brand Moncler.
2005 Private equity funds Mittel S.p.A. and Progressio S.g.r. S.p.A make their entrance in Moncler.
2007 Moncler opens the first urban Directly Operated Store (DOS).
2008 The Carlyle private equity fund made its entry into Moncler.
2009 Moncler establishes a joint venture in Japan, Moncler Japan Corp.
2011 Eurazeo, through its vehicle ECIP M. acquires the 45% of Moncler stake.
2013 On 16 December 2013, Moncler (MONC IM; MONC MI) debuts on the Italian Stock Exchange.
2015 Moncler establishes a joint venture in Korea, Moncler Shinsegae Inc.
2016 The Group’s revenues surpass one billion euros.
2017 Moncler announces the end of the collaboration with Thom Browne for Gamme Bleu and with Giambattista Valli for Gamme Rouge.
2018 Moncler launches a new creative project: Moncler Genius – One House Different Voices.
Moncler manufactures and directly distributes its collections through its directly operated stores both retail, wholesale and online (e-tailers) and through its online website (moncler.com) and is present in the main ski resortts and in the most exclusive luxury specialty stores.
