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DIALOGUE WITH STAKEHOLDERS The Moncler Group considers it very important to maintain a con- stant and solid relationship with all its stakeholders. A relation- ship based on ongoing dialogue and active involvement is the expression of the Group s responsibility towards the social con- text with which it interacts.

Stakeholders represent a wide range of different interests: establishing and maintaining stable, long-lasting relationships is crucial for the creation of shared, long-term value.

Understanding specific needs and priorities, allows Mon- cler and Stone Island to manage in advance the rise of potential critical issues and to refine the actions in response to stakeholder interests. Identifying their stakeholders in a precise way and or- ganising the most effective channels, constantly monitoring their expectations, needs and opinions, are the starting point for set- ting up an effective engagement process.

Through dedicated functions, the Group pursues a proac- tive approach towards the many stakeholders with which it con- stantly interacts around the world, promoting constant dialogue and embracing their needs. Both Brands are aware that these oc- casions for dialogue are opportunities for mutual growth and en- richment. Over the past few years, the Group has been committed to designing new approaches to dialogue with the aim of interact- ing with its community in an increasingly digital native way.

The following table, which maps stakeholders and their ex- pectations, is periodically updated through internal surveys with the company departments responsible for the daily management of relations with each specific category.

STAKEHOLDER TOOLS AND CHANNELS OF INTERACTION STAKEHOLDER EXPECTATIONS

EMPLOYEES People satisfaction survey, MONVoice

Ongoing dialogue with the Human Resources Department

Annual meetings to discuss career paths, set individual targets and discuss performance assessment

Meetings with the company population to share company s results and future objectives

Meetings to raise awareness and provide information on health and wellbeing

Training sessions and digital courses, Make

Company intranet

MONCamp

Corporate social media, #monclertogether

Onboarding programs for new hires

Volunteering programmes

Information on the Group s strategies and results

Responsible business management

Clear objectives and reward system

Training and career development

Stimulating and safe working environment

Equal opportunities. Diversity and inclusion

Engagement in company life

Promotion of wellbeing, health and safety

TRADE UNIONS, WORKERS REPRESENTATIVES Meetings with trade union representatives Responsible business management

Involvement and prompt information on issues affecting the Company workforce

Update on the progress of training programmes

END CLIENT Direct, ongoing relationship with sales personnel

Client service

Engagement via phone, mail, email and social media

Creation of customised initiatives and experiences

Market research and focus groups

Systematic collection of client feedback (VIBE)

Product quality, safety and durability

Products manufactured respecting the environment, people and animals

Style, uniqueness, innovation and a complete product range

High level of service during and after sales

Competent, professional and empathetic sales personnel

Personalised shopping experience and engagement

STAKEHOLDER TOOLS AND CHANNELS OF INTERACTION STAKEHOLDER EXPECTATIONS

WHOLESALE CLIENTS Training sessions

Ongoing dialogue via phone or email

In-stores visits

University testimonials

Product quality and innovation

Safety and transparency in environmental, social and animal welfare aspects throughout the supply chain

Brand reputation

SUPPLIERS, BUSINESS PARTNERS Daily interactions

Institutional meetings

Definition and sharing of standards

Seasonal and annual training

Dedicated portal

Continuity of supply

Respect of contractual conditions

Involvement in the definition of supply standards, including social and environmental criteria, and prompt notification of new requirements

Collaboration and support in managing any production issues

LOCAL COMMUNITIES Meetings with representatives of local associations, organisations and communities

Definition of initiatives or projects managed directly or in collaboration

Support or funding initiatives

Support for awareness-raising activities

INVESTORS AND ANALYSTS (TRADITIONAL AND SUSTAINABILITY)

Shareholders Meeting

Periodic conference calls or meetings following key announcements

Price-sensitive announcements and information

Seminars, industry conferences, roadshows and meetings

Daily dialogue (meetings, phone calls and emails)

Corporate website

Dedicate investor app

Questionnaires on sustainability performance

Consolidation and strengthening of knowledge of the Group and of its business model

Value creation (return on investment, business sustainability)

Transparent, responsible management

Timely and open dialogue

Adequate management of risks, including social and environmental risks

MEDIA Press day

Interviews with senior management

Press conferences

Media plan

Ongoing dialogue

Fashion shows/events

Ad-hoc meetings and events

Corporate website

Availability, timely and accurate information

Information on future seasons trends

LOCAL AUTHORITIES, PUBLIC ADMINISTRATION, REGULATORS, INDUSTRY ASSOCIATIONS AND NON- GOVERNMENTAL ORGANISATIONS

Ad-hoc meetings

Participation in working groups

Identification and development of joint projects

Participation in projects of public utility

Inclusion of environmental, social and animal welfare aspects in the company s strategies and supply system

Communication of corporate objectives with regards to environmental, social and animal welfare aspects

Active participation in roundtables discussion

Efficient use of raw materials

Sustainability elements in new stores

66 67 MONCLER GROUP

2021 RESPONSIBLE BUSINESS MANAGEMENTRESPONSIBLE BUSINESS MANAGEMENT

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