165 THInK CIRCULAR & BOLd164 THInK CIRCULAR & BOLd MONCLER GROUP 2023
despite the excellent results achieved, the Group is looking for con- tinuous improvement. Annual R&d investment is thus allocated to explore and identify solutions with lower environmental impact than the conventional alternatives, also with the support and in col- laboration with international start-ups.
MATERIALS USED IN PACKAGING
12% Recycled plastic
9% Wood
2% Synthetic fibres
1.7% Compostable plastic
1.1% Metal
1% natural fibres
0.2% Other
73% Paper/Cardboard
most innovative, cutting-edge techniques for recycling the main product categories. In addition, it has set up working groups with the Sustainability Unit to identify circularity solutions aimed at re- ducing the impact of materials.
PACKAGING The Moncler Group is committed to reduce packaging materials as well as to research and to adopt lower-impact alternatives com- pared to conventional solutions.
In 2021 a Manual was adopted at Group level, setting out guidelines for the selection of preferred materials to be used for the packaging, as well as in the elements used in the stores and shop windows, with the aim of orienting all the functions within Moncler and Stone Island that design and select such elements.
The guidelines contained in the manual are inspired by the follow- ing principles:
reducing the amount of materials used; simplifying the structure of products with a view to eco-de-
sign by favouring mono-material or easily-disassembled arti- cles to promote reuse and recyclability;
reducing the use of virgin raw materials, especially if from fossil origin, by favouring materials from renewable sources or recycling;
designing items that can be used for a long time, re-used and recycled;
selecting materials that have a validated sustainability per- formance supported by documentary evidence and mea- surements, and, where possible, certified;
using only materials that comply with the Group s Restricted Substances List (RSL). See also pages 169-171.
In recent years, the Group has launched a series of programmes to improve packaging design mainly focused on recyclability, re-us- ability and durability as well as on reducing the material used.
In particular, in order to promote recyclability, where possi- ble, the use of a single material per item has been foreseen and at the Castel San Giovanni (Piacenza) logistics hub a recycling process was implemented, involving a private partner operating at the facility to ensure proper and effective management of the recycling of pack- aging materials. 85% of the materials used in packaging is recycla- ble and recycled, registering an increase compared to 2022 (83%).
With regard to reusability1 and durability, 72% of packaging intended for end clients is reusable.
Among initiatives to reduce weight and materials used, in 2021 Stone Island replaced the traditional stone paper used for its shopping bags with recycled paper, resulting in a 35% reduc- tion in the weight of each bag. At Moncler, over the years the sin- gle-use plastic packaging used for logistic transport of shoes has been eliminated, and a procedure has been introduced to optimise the amount of packaging used for the internal shipment of samples of fabric and accessories between the various company functions with consequent savings in the materials used. In addition, bands were eliminated from the Group s logistic packaging in 2023. Last- ly, from 2021, in the Moncler e-commerce website, the Born To Protect (BTP) packaging option, which uses fewer items and has a lower weight than the Signature option packaging (which in any case only uses preferred materials instead of conventional mate- rials), was introduced as a the default choice. In 2023, approximate- ly 80% of the e-commerce packaging used is BTP.
MATeRIALS USed In PACKAGInG2 73% of the materials used in total packaging (logistics, production, for end clients and used in offices) by both Moncler and Stone Island is paper and cardboard from responsibly managed forests and 82% made of recyclable materials (3 percentage points more than in 2022).
About 14% of the materials used in the Group s packaging is also non-conventional plastic, which is mainly recycled. In 2023, all single-use virgin plastic from fossil origin was eliminated.
The third most used material (9%) is wood, all from recycled materials, represented mainly by logistic pallets, which by their na- ture are reusable.
The remaining materials include synthetic fibres, 100% recy- cled; natural materials; artificial materials; and metals and other.
1 This refers to the ability of a product to be used multiple times or in multiple contexts without losing its functionality, performance or quality.
2 Includes the packaging used for logistics, production, end client and office, ordered in 2023.